Where insights get refined to help you craft impactful copy that resonates

The Copy Pad

Blog and Free Resources

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A brand messaging guide is one of the most essential tools for ensuring your campaigns and communications are cohesive, consistent, and impactful even if you’re not in the creative driving seat (founders need time off too). 

Why You Need a Brand Messaging Guide

Self portrait of Keshia Sophia Roelofs

Brand Storytelling, Content Strategy

Quality services aren’t always enough to cut across the din, especially when the words you’re choosing sound like every other competitor or peer.   

Why Storytelling Will Be Your Business’s Superpower in 2025

Keshia from The Copy Therapist poses against a white background with the StoryBrand book

Brand Storytelling

Mini Web Copy Audit

Free Guide

Writing your own copy? Zero in on the three key areas that have the biggest impact on conversions with prompts to help you put each checklist to work. 

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